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Content Marketing Hotel Albergo Agriturismo

In recent years, we are increasingly hearing the word “content marketing“, a term that is playing a decisively important role also in terms of hotels. What is content marketing? First of all, content marketing consists in producing and sharing high quality information material such as articles, images, videos and podcasts in order to increase their visibility. From a hotel’s perspective, content marketing serves to bring out offers and content to potential guests. If we were to summarize the content marketing in a sentence we would choose this: The content creates relationships. Relationships......

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